News: Square Enix’s Yoichi Wada and Phil Rogers have shared their reasons behind the new browser game service, Core Online.
A little while ago, Square Enix released its new online gaming platform Core Online, a place where people can play console-quality games in their browser. The news is coming right after OnLive’s collapse, which makes you wonder what Squeenix was thinking. Wonder no more: in a recent interview with GamesIndustry, Square Enix worldwide and Europe CEOs Yoichi Wada and Phil Rogers voice in about why Square Enix created Core.
Wada stated that Core is a way to test the waters in the shifting tides of the game industry: “Currently, time is shifting quite quickly – the industry is changing, and we need to do some experiments. We perceive core online as a big experiment.” The time has come, according to Wada, to try and move with the times. The game industry is not used to these shifting times, so it’s important to experiment and find something that works.
“In terms of the technology,” Wada said, “we needed to experiment in how to use the browser to provide console-quality titles. … In terms of the business model experiment, we’ve not made any concrete decisions, so we’ll be trying a few different ones.”
For Phil Rogers, Core is more about helping the company get its games to as many players as possible. “We’ve had a big push to quality in terms of making richer and more entertaining experiences for some years now, so we were thinking about how to reach the full potential.” Rogers hopes that with Core, more people will get to experience good games that were not necessarily big hits, like Mini-Ninjas.
“We believe in our games,” said Rogers. “We believe that the more people that can find and play our games, the better.”